More and more people make the decision to be freelancers. The allure to be your own boss and set your own hours is strong. But to succeed in this game and get clients you need to stand out. It all starts with figuring out your position and writing a positioning statement that piques a buyer’s interest and makes them want to learn more.… Read more
LinkedIn isn’t Instagram – it doesn’t reward flamboyancy. Instead, it encourages its users to build relationships and helping each other. I talked to Frida Smedberg, a marketing advisor, about concrete ways for freelancers to generate engagement and find clients on LinkedIn.… Read more
As an agency or freelancer, your website is your digital storefront. It’s where you show off the goods. Here are 7 things to keep in mind for when you design, or redesign your agency’s website.… Read more
In our first post in this series, we looked at how you can get the user insights you need for a successful blog. In the second part, we discussed how to find the right topics for your blog. Welcome to the final part in which we’ll put it all together in a blogging plan you can stick to.… Read more
In our first post in this series, we looked at why agency blogs so often fail. We explained why understanding your audience is critically important in order to write posts that get read. In this second part, we show you how to find the right topics for your blog.… Read more
Many agency blogs are started in the hopes of generating leads. In reality, few do. Here’s how you can turn your agency blog into a real lead-generating marketing asset in 3 simple steps.… Read more
![Consultant to agencies, Karl Sakas [credit: Karl Sakas]](https://blog.bondsai.io/wp-content/uploads/2018/10/karl-sakas.jpeg)
I recently ran into an idea so simple and powerful that I had to interview the man behind it, consultant to agencies Karl Sakas.… Read more
It’s been used for encouraging men to pee straight and triggering purchases of toothpaste. Nudging is almost like a Jedi mind trick that can be used to drive sales and conversions. I spoke to agency coach, Tommy Lindström, about nudging. Tommy shared this advice on how agencies and freelancers can take advantage of this oft-misunderstood technique.… Read more
