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Tag: empathy

7 Things Luxury Resorts Do to Create a Great Customer Experience (Agencies and Freelancers, Take Note)

Being served welcome drinks is part of the resort experience. What is the agency equivalent?

All agencies and freelancers want to charge more and be paid for the value they provide. But what many don’t realize is that much of that value is in how they make their clients feel. They should learn from luxury resorts – a type of organization that has figured out how to create superior customer experiences repeatedly.… Read more

Posted on 2019-12-23 by Jakob Persson

How to Increase Your Prices by Capitalizing on Forgotten Intangible Value

Many agencies and freelancers forget the importance of their intangible value.

Many freelancers and agencies make the mistake of assuming that their services are the only thing they bring to the table. That’s almost never true. They generally offer so much more intangible value than that. They just forget it. Here’s how capitalizing on your forgotten intangible value can help you increase your prices.… Read more

Posted on 2019-05-28 by Jakob Persson

Boost Client Loyalty With These 6 Simple Questions That Make You Hard to Replace

Do you know how your most important clients make money? What they need to grow? What could kill their business? Knowing the answers to those questions (and 3 more that I reveal in this article) could turn you into a trusted advisor – someone your clients will fight to keep.… Read more

Posted on 2019-04-22 by Jakob Persson

Humility, Confidence, and Empathy: Secrets of the Winning Self

In your dealings with clients, one thing is constant: you. Who you are as a person and your interpersonal skills shape interactions and outcomes. This is what I’ve learned about the importance of humility, confidence, and empathy in the world of freelancing, agencies and consulting.… Read more

Posted on 2019-01-08 by Jakob Persson

How to Succeed With Virtual Reality (VR) on the Web

Four Kitchens, a distributed digital agency, has started exploring virtual and augmented reality on the web. I talked to its CEO and co-founder, Todd Nienkerk, about the possibilities and his advice to agencies interested in working with VR and AR.… Read more

Posted on 2018-05-28 by Jakob Persson

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