Many freelancers and agencies make the mistake of assuming that their services are the only thing they bring to the table. That’s almost never true. They generally offer so much more intangible value than that. They just forget it. Here’s how capitalizing on your forgotten intangible value can help you increase your prices.… Read more
I open my consulting engagements with a simple question: what does success look like? It’s a simple question that helps ensure that the client and I share the idea of where we want to go. This short question is the first step towards a shared definition of success.… Read more
Many clients think it’s important that the freelancers and agencies they work with are proactive. That can be a tall order. Staying at the forefront of your client’s thinking can be demanding at times. Google Alerts, a free keyword monitoring tool, can help you stay ahead.… Read more
Do you know how your most important clients make money? What they need to grow? What could kill their business? Knowing the answers to those questions (and 3 more that I reveal in this article) could turn you into a trusted advisor – someone your clients will fight to keep.… Read more
In your dealings with clients, one thing is constant: you. Who you are as a person and your interpersonal skills shape interactions and outcomes. This is what I’ve learned about the importance of humility, confidence, and empathy in the world of freelancing, agencies and consulting.… Read more
