Things to Keep in Mind When You Adopt Value-Based Pricing
I’m a big fan of value-based pricing. It encourages collaboration and a win-win approach to making business. There are, however, ways of using it that you should avoid.… Read more
Category: Value-Based Pricing
How to Win More Clients With Tiered Pricing
They say the most important pages of a proposal are the cover, the table of contents and the price page. Tiered pricing is key to creating a price page that doesn’t lead to an instant “thanks, but no thanks.”… Read more
3 Easy Steps to Get Started with Value-Based Pricing
Did you know that a 1% increase in price can translate to an 11% increase in operating profits? Value-based pricing is an effective way to capture value you’re likely giving away for free. Read on for a three-step method to get started with value-pricing.… Read more