Not Sure How to Price? 4 Pricing Strategies Reviewed

Choosing the right pricing strategy can make a huge difference to your financial situation as a freelancer or small business.

I admit it! We love value-based pricing and for many good reasons. But value-based pricing isn’t the only way to price your services. Choosing a pricing strategy can feel daunting. In this series, we’ll take a look at some common pricing strategies used by agencies, consultants, and freelancers. We will list their pros and cons to help you choose the best strategy for you.… Read more

Why You Should Ship Early and in Chunks

By delivering work in shippable chunks, using value-based prices becomes easier and you also create more value for clients by reducing risk.

To many, setting a value-based price seems daunting, even impossible. This three-part guide is intended to demystify the art of determining value-based prices and presenting them. Part one: Why you should price your work in chunks.… Read more

Honestly, Are Your Prices Actually Fair?

Not acting fair will make your clients unhappy and feel cheated.

Many years ago when I was at the beginning of my career as a freelancer, I had a conversation. The reason I recall it so well is because it illustrates a common misconception about pricing: you can forget about being fair – you either cheat or get cheated.… Read more